The term ‘Vertical’ in
business refers to a vertical market or industry. It is where
businesses and marketers cater to the need of a specific group of
people within an industry. Vertical Markets are those that focus on a
specific niche and can be marketed to in a similar manner. An
organization’s entire business can be a part of the vertical market
or just an individual department such as an Airline, retail or just
manufacturing.
Horizontal markets are
those that focus on a broad range of customers and products that
spread across industries. Arowana
caters to a Horizontal market where sky is our limit with the number
of products and services we will cater to according to our customer
needs.
Arowana has a very good
exposure in many important verticals. The Verticals we are very
familiar with include Telecom, Airlines/ Aviation, Manufacturing,
Real Estate and Master Developers, Government, Banking, Financial
Sector & Insurance, Healthcare, Public Sector and Retail.
We have partnered with
leading organizations in each segment and have implemented systems
and solutions for them. We have a rich base of experience and Domain
skills and therefore have an understanding of the ‘pain areas’
and challenges in these segments.
Arowana’s Bangalore
based development center provides 24 x 7 supports through a team of
dedicated technologists. The center is CMMI certified, well equipped
and follow ITIL standards to safeguard the interests of our
Customers.
We have unique products
that are flexible and scalable that can be integrated with any
organization’s Core systems. These products work in almost every
environment and can be implemented with little or no investment in
existing Hardware.
Our Business Analysts and
Domain experts offer cost effective solutions that can be used to
bridge gaps in the existing systems, whether it is in the ERP or any
core functional system. We have cross platform development
capabilities and multiple engagement models; we address your
automation requirements well.
We are very Strong in
Enterprise Application Integration, Data Warehousing, Business
Intelligence and Cloud Computing. Our practice covers Application
Development & Management with Centers of Excellence in Oracle,
SAP, Training and Testing Services. We also have very good
development resources in Microsoft, Java, Oracle and Mobile
Application Development.
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